Great input. I like your tip about getting a pseudo-physical address in place of a PO Box.

Justin

Contact Information

How easy is it for me to find your contact information? Do you provide more than an email address? If the only contact information I have for you is an email address, it is very unlikely that I will give you credit card information.

This is not the time to use your free yahoo email address or a post office address. For clients to feel that you are a LEGITIMATE business, they want to know:

Name
Phone number
A physical address
A business email address
Many small business owners that are new to the Internet will tell me that they are not entirely sure they want to make the above information available on the Internet. Please understand that ANYONE can find this information out about you, in a matter of seconds, without you publishing it on your website.

It all comes back to making a decision on how you want potential clients to view your business. I highly recommend placing your Company name, physical address, and phone number on every page of your site. Your personal name should be available on both the contact page and the “about us” page.
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As I am a stay at home mom who runs a business out of her house, I personally did not feel comfortable in leaving my real home address. To address this, I went to my local Mailboxes Etc and got a PO box that gives you a ‘physical’ address as opposed to a PO Box to display on my website.

Lisa

In general, I think that’s a good thing. Anything that puts a face on the company, and gives it personality can help build credibility. I’ve even seen some companies post an email address where the owner can be contacted. This can be a great way to get honest customer feedback.

Do you like it or not?