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Archive for the ‘SEO’ Category

25 Killer eCommerce Link Building Tips

Friday, July 29th, 2011

Of all websites, e-commerce stores have arguably the hardest time attracting links. The typical etailer’s site lacks substantitive content, and as a result draws few natural links. To make things worse, link requests are often ignored due to the purely commercial nature of an e-store. Link building for e-commerce takes extra patience and creativity. Below are [...]

6 Tips for Long-Term SEO Success

Tuesday, June 17th, 2008

Anyone who has ever meddled with SEO has asked themselves a ubiquitous question, “How quickly can I rank for [insert keyword phrase here]? More and more, I’m finding the word “quickly” and “SEO” don’t belong in the same sentence. We want to believe there’s a magic SEO tactic that, if used, will revolutionize our results. [...]

Interview with Aaron Wall: His SEO Advice for eCommerce Sites

Tuesday, April 22nd, 2008

Recently I had the privilege of quizzing Aaron Wall from SEO Book regarding eCommerce SEO strategies. Below is the Q and A from the interview. A special thanks to Aaron for his time. After the read, be sure to checkout his SEO Training program. Q: Typically, eCommerce site owners have a harder time generating incoming [...]

Branding Tip: How to Own All 10 Google Results

Friday, March 21st, 2008

Ok, so it’s probably not possible to own all 10 listings on the SERPs for your brand name, but you can certainly try. First off, why should you care about having more than one result for your company name? From a branding point of view, it lends great credibility. Multiple results on various web properties [...]

10 Steps for SEO-ing Product Pages

Wednesday, March 19th, 2008

“How can I SEO my product pages?” – It’s a good question that I hear frequently. After all, who has the time and resources to build links to hundreds, even thousands of individual products on an eCommerce site? Who has the time to write compelling, keyword rich copy for all these pages as well? Obviously, [...]

25 Ways to Optimize for Local Search

Sunday, February 24th, 2008

Local search presents unique challenges and opportunities. With the potential for your listing to show in 3 different areas on the results page, (organic listing, local listings, and paid listings), local search presents an exciting potential to dominate your space. I haven’t done a 25 Ways Series post in a while, so I thought I [...]

Don’t Even Start Link Building Until You…

Thursday, February 7th, 2008

Far too often, SEOs spin their wheels obsessing about link building. (I myself included) It’s easy to forget that classic on page and site-wide SEO still works. I was recently reminded of this. While working on a landing page on one of my sites, I carelessly left a link pointing to a page that was [...]

Five SEO & SEM Tools Everyone Should Use

Saturday, January 26th, 2008

As an SEO & PPC consultant, I’m constantly looking for ways to improve my productivity and effectiveness. In this quick post, I’d thought I’d share 5 tools that are making my life a heck of a lot easier. SEO Digger: My top fav right now, this innovative tool allows you to see which search queries [...]

It’s a Small Web After All… Globalizing your SEO

Thursday, December 20th, 2007

Recently, I received a few links to my blog from a website located in France. About the same time, I started receiving traffic from the French version of Google. (google.fr) This got me wondering how to capture more international search traffic. Despite the many SEO blogs I subscribe to, I see very little information posted [...]

25 eCommerce SEO Tips

Monday, November 12th, 2007

In some ways, it seems search engines have a grudge against eCommerce sites. Often times, I don’t blame them. Many online stores offer little useful content, including drymanufacturer product descriptions, poor internal linking, and no unique, user generated content. Without a doubt eCommerce sites have unique challenges when it comes to SEO. Below I’ve gathered [...]


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