Lately, I’ve been quite disturbed reading articles and blog posts about negative SEO. For those of you who aren’t familiar with the term “negative seo”, let me briefly discuss the topic.
Negative SEO occurs when a malicious part (often a competitor) create hundreds of junk backlinks to your site in a short amount of time. It’s common for the anchor text of these links to contain spam words like “online gambling” or “viagra”. The most common source of these links are from Splogs (SPAM + BLOGS) created using a free blog account.
Google sends up a red flag anytime you acquire too many backlinks too quickly, especially if the links look spammy.
As this unethical practice seems to becoming more common, how will Google respond? How will their algorithm know the difference between ethical seo links and spam links?
Has anyone heard of a way to report negative SEO? Please leave a comment if you have any ideas.